No one said creating an event was easy.
This is part one of a series about my craft fair adventures. Keep an eye out for part two.
I’ve really dug myself a hole with this one!
About a year ago I thought I’d join a local big name indie craft fair to sell my art. I had gone to one of their events before and I didn’t think too much about my art versus the art of the vendors. My art is whimsical, colorful, and maybe even exciting – just like the creations I saw at the Big Name Craft Fair.
I was surprised when my application was rejected. I emailed to ask why (constructive criticism is always a good thing to seek) and I was told that they were unsure if my art would sell at their event and they didn’t want me to waste my money.
Well, okay then. That’s fine. I’ll just make my own fair then!
The problem with starting an event like this is that there really aren’t any distinct guidelines that I could find. Sure, I found some blogs and even an answer or two on Etsy, but I’m a researcher by nature. The information I found wasn’t in depth enough. Because of that, I’ve started this series to walk others through my success and my mistakes while creating Grimm’s Indie.
Question 1: Why do you want to start a craft fair?
I can understand the hesitation of adding an element you are unsure about to a project you are curating. Curating something like a gallery show or art fair is draining and very personal. This is your event, your baby. By nature craft fairs are designed to be supportive of artists, making it difficult for the curator to say no to someone that has poured their soul into their creations. On the other hand, especially in a themed atmosphere, the patrons as well as the vendors need to be considered.
So, a year ago I groused to myself that something needed to be done so that “weird” artists could share their art in real life – not just online. The artists I had in mind already displayed their art in some galleries and fairs, but nothing in this area is dedicated just to them. They, we, needed an outlet for our creativity that would draw in attendees and hopefully patrons.
Never the type to just moan and groan, I started hatching a plan that swiftly became Grimm’s Indie Faire.